Want to know what's on the minds of residents living in Waterloo Region? Would you find it useful to get a true representation of their priorities, preferences and opinions on a variety of issues? Need accurate information in order to guide your decisions? Private and public sector clients can trust PMG's seasonal Omnibus Studies for timely and accurate quantitative research insights.

What is an Omnibus Study? An Omnibus study is a custom research telephone survey performed on a statistically valid sample of 1000 people living in Waterloo region which would typically cost between $30,000 and $40,000. With our Omnibus Study, you have the opportunity to gather statistically valid answers to questions that are relevant to your organization at a fraction of that cost. How do we do this?

Rather than buying an entire research study your organization can purchase questions to add to a survey. You would be sharing the cost of the study with other organizations that also purchased questions to ask.