The Power of Client Segmentation
‘Segmentation’ is an overused word in research and generally refers to simple crosstabs that compare...
Using Data Science to Improve the Value of Advice
In today’s business, increasing share of wallet and cross-sell opportunities are key business priorities for...
Webinar: Driving Market Re-Engagement Post-COVID in Financial Services
Driving Market Re-Engagement Post-COVID in Financial Services. Understanding the shift in financial consumer behaviour.
PMG Intelligence Collaborates with The Agency at Central 1 to Bring Industry-Leading Consumer Insights to the Credit Union System
The Agency is applying PMG’s proprietary Life Stage Segmentation and Value of Advice research as...
Analysis into the Causal Factors That Influence Financially Successful Outcomes
A new 3-year study has mapped the specific factors that have the greatest impact on...
PMG Takes on Distracted Driving
In collaboration with the Ontario Provincial Police, PMG is embarking on a behavioral analysis study...
New Insights into the Impact of Health Challenges on Workplace Performance
PMG expands its examination into the chronic health challenges that impact employee performance, culture, and...